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Dreams to Reality

James Andrew at Ralph Lauren.

We here at WIJW make no excuse for being escapists – in fact we think a good dose of it is a must, if only for our health. And when we think Escapism with a capital “E,” our minds invariably take us to the South of France – and how about let’s set things seaside a la 1950’s when people were smart, beautiful, unbelievably wealthy, and every single ray of sun glancing off that azure ocean said “all is well, all is well.” Impossibly perfect you say? – Well I’ll tell you it sure beats most of the “realistic” scenarios constantly trying to crowd our heads!

Although it may appear that I’m standing here in a handsome Juan-les-Pins villa, I’m actually at the Ralph Lauren flagship store on Madison Avenue @ East 72nd Street here in New York City where it is always easy to elicit some of our favorite dreams. As I’ve mentioned, I did put in several years at Ralph Lauren, learning my craft while creating similar scenarios for them. This being said, it will come as no surprise that I would become particularly excited whenever a “South of France ” collection came along, and it always gave me the welcome opportunity to make my very best SOF design dreams a reality. Even now at James Andrew Interior Design I still draw on Ralph Lauren and collections like this one to help produce many of my own fine interiors!

Antibes from the South of France collection at Ralph Lauren.

La Plage, is the name of their latest “South of France” incarnation, and I have to say I am loving this collection – The Antibes rattan lounge chair (right) is absolute perfection and I cant wait to use it along with many other items from this collection in upcoming JAID interiors!

Transitioning from winter to spring, I’m sporting an azure cotton corduroy jacket and skinny khaki pant both by Gucci, Balenciaga chambray band collar shirt with contrast blue and white cotton stripe lined collar,placket and cuffs, Turnbull and Asser pale blue silk pocket square, Hermes “blue jeans” blue leather belt with silver buckle, Lanvin taupe suede and patent leather sneakers, Oliver Peoples KVA glasses and my fragrance is Creed Citrus Bigarrade which conjures up images of the Duke and Duchess of Windsor living in glamorous exile at their palatial villa in Cap D’Antibes – La Croe.


  1. Abraham V. says:

    Excellent article as always James…

  2. Dean says:

    Great Post James !

    Love Ralph and the Riviera…

    Dean in Florida

  3. LOVE the SOF aesthetic– especially with the wide wicker! I would have guessed that you spent time with RL… 🙂

  4. Maria Paula says:

    No cabe duda que el azul es tu color, te queda muy bien, me gustan mucho los interiores de Ralph Lauren también!


    Maria Paula

  5. Christiane von Könemann says:

    Der Süden von Frankreich…….schönes Thema. Ich liebe blau und weiss, meine lieblings Farben.

    Wünsche Dir einen schönen Nachmittag mein Lieber

    Liebe Grüsse


  6. Edie B. says:

    We use to have one room at home inspired in the south of France, it was my mother´s favorite place, my cats loved it too.



  7. Maria Juana de Esquivel says:

    La estética de RL es muy bonita, me gusta mucho, no sabía que habías trabajado con ellos también, cada día me llevo más sopresas contigo!



  8. Pink Cinnamon says:

    amazing outfit! u look stunning!

  9. Jane Ellenborough says:

    love the SOF style, I need some advice to decorate my living room in my new apartment!

  10. Lola Montes says:

    Me encantan los muebles de ratán y sobre todo con cojines blanco con azul, es una combinación muy bonita!



  11. Travis says:

    I adore your Lanvin sneakers!

  12. Freiin von Spiering says:

    Lieber James!

    Schön dass Du für RL gearbeitet hast. Du hast so einen guten Geschmack!

    Alles Liebe

    Marie FvS

  13. Maria La Torre says:

    Querido James, me encanta ese estilo! Eres el mejor, no sé de dónde sacas tantas ideas, eres una fuente inagotable de creatividad!



  14. Rosie McNamara says:

    Escapism is my way of living, otherwise I couldn´t survive…

  15. Lil´Lilly says:

    Hello James darling, you look absolutely gorgeous in white and blue!

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